iZettle

Identity guidelines, 2019

Typography and art direction-cosultancy for Swedish financial technology company iZettle, helping the iZettle inhouse design and communication team to further develop their visual tonality and graphic guidelines. We looked over the identity (originally designed by Stockholm-based studio Bold), including logotype, typography, colours and photography, developing a system to streamline and strengthen the company’s branding and communication. 

In collaboration with

Knut Monason, Hjärtat, developer + digital designer.
hjartat.net

Stationary and branding material was reworked and updated according to the new identity guidelines.

With the ambition to make the guidelines as accessible as possible a digital brand-platform was created, making sure all guidelines and assets are updated and available at all times.

Presentations and case studies were updated and redesigned.